Customer Profile Editor

From the Target > Customer Profiles page, click Create > New Target Customer Profile.

This generates a new customer profile record and opens that record in the profile editor.

You can also open this editor from the Edit Offer Details wizard of the Offer Targeting page.

When the profile editor opens, it displays the following:

One exception is: the Customer Type dimension is always applied, even though the button remains black when the default type, Registered customers only, is selected. Customer Type defines the population that is used as the starting basis. If no other selections are made during the customer profile creation, registered customers are targeted by default.