Google Ads V6 Data Model

Overview

The Google Ads Adapter models Google Ads entities in relational views and stored procedures. The provided views will give you access to your Google Ads data using the V6 version of the Google Ads API.

Changes from the old Google Adwords API Reports

All report names, in addition to several field names have now changed from the Google Ads provider. Please refer to Google's documentation for name mappings between the deprecated Google AdWords API and the current Google Ads API.

Key Features

• The adapter models Google Ads entities like documents, folders, and groups as relational views, allowing you to write SQL to query Google Ads data.
• Stored procedures allow you to execute operations to Google Ads.
• Live connectivity to these objects means any changes to your Google Ads account are immediately reflected when using the adapter.

Views

Views describes the available views. Views are statically defined to model Campaigns, AdGroups, Customers, and more.

Stored Procedures

Stored Procedures are function-like interfaces to Google Ads. Stored procedures allow you to execute operations to Google Ads, including downloading documents and moving envelopes.

Collaborative Query Processing

The adapter offloads as much of the SELECT statement processing as possible to Google Ads and then processes the rest of the query in memory. API limitations and requirements "are also documented in this section.