AdGroupCriterion

The ad group criterion in the query.

Table Specific Information

Select

Google Ads does not allow every column to be selected in a single query as some data will conflict if selected together. Therefore, when issuing a query that selects all columns, only the default metrics, segments, and attributes will be returned. In general, these defaults are the same fields that are exposed through the Ads console.

To use the nondefault fields, explicitly select them in your query.

Filters can also be used in the WHERE clause. The supported operators are the =, !=, >, >=, <, <=, LIKE, NOT LIKE, IN, and NOT IN operators. All filters must be joined by the AND keyword as OR is not supported by the Ads API.

Columns

Name	Type	Description
AdGroupCriterionAdGroup	String	AdGroupCriterionAdGroup column for table AdGroupCriterion
AdGroupCriterionAgeRangeType	String	AdGroupCriterionAgeRangeType column for table AdGroupCriterion
AdGroupCriterionAppPaymentModelType	String	AdGroupCriterionAppPaymentModelType column for table AdGroupCriterion
AdGroupCriterionApprovalStatus	String	AdGroupCriterionApprovalStatus column for table AdGroupCriterion
AdGroupCriterionBidModifier	Double	AdGroupCriterionBidModifier column for table AdGroupCriterion
AdGroupCriterionCpcBidMicros	Long	AdGroupCriterionCpcBidMicros column for table AdGroupCriterion
AdGroupCriterionCpmBidMicros	Long	AdGroupCriterionCpmBidMicros column for table AdGroupCriterion
AdGroupCriterionCpvBidMicros	Long	AdGroupCriterionCpvBidMicros column for table AdGroupCriterion
AdGroupCriterionCriterionId	Long	AdGroupCriterionCriterionId column for table AdGroupCriterion
AdGroupCriterionCustomAffinityCustomAffinity	String	AdGroupCriterionCustomAffinityCustomAffinity column for table AdGroupCriterion
AdGroupCriterionCustomIntentCustomIntent	String	AdGroupCriterionCustomIntentCustomIntent column for table AdGroupCriterion
AdGroupCriterionEffectiveCpcBidMicros	Long	AdGroupCriterionEffectiveCpcBidMicros column for table AdGroupCriterion
AdGroupCriterionEffectiveCpcBidSource	String	AdGroupCriterionEffectiveCpcBidSource column for table AdGroupCriterion
AdGroupCriterionEffectiveCpmBidMicros	Long	AdGroupCriterionEffectiveCpmBidMicros column for table AdGroupCriterion
AdGroupCriterionEffectiveCpmBidSource	String	AdGroupCriterionEffectiveCpmBidSource column for table AdGroupCriterion
AdGroupCriterionEffectiveCpvBidMicros	Long	AdGroupCriterionEffectiveCpvBidMicros column for table AdGroupCriterion
AdGroupCriterionEffectiveCpvBidSource	String	AdGroupCriterionEffectiveCpvBidSource column for table AdGroupCriterion
AdGroupCriterionEffectivePercentCpcBidMicros	Long	AdGroupCriterionEffectivePercentCpcBidMicros column for table AdGroupCriterion
AdGroupCriterionEffectivePercentCpcBidSource	String	AdGroupCriterionEffectivePercentCpcBidSource column for table AdGroupCriterion
AdGroupCriterionFinalMobileUrls	String	AdGroupCriterionFinalMobileUrls column for table AdGroupCriterion
AdGroupCriterionFinalUrlSuffix	String	AdGroupCriterionFinalUrlSuffix column for table AdGroupCriterion
AdGroupCriterionFinalUrls	String	AdGroupCriterionFinalUrls column for table AdGroupCriterion
AdGroupCriterionGenderType	String	AdGroupCriterionGenderType column for table AdGroupCriterion
AdGroupCriterionIncomeRangeType	String	AdGroupCriterionIncomeRangeType column for table AdGroupCriterion
AdGroupCriterionKeywordMatchType	String	AdGroupCriterionKeywordMatchType column for table AdGroupCriterion
AdGroupCriterionKeywordText	String	AdGroupCriterionKeywordText column for table AdGroupCriterion
AdGroupCriterionListingGroupCaseValueHotelCityCityCriterion	String	AdGroupCriterionListingGroupCaseValueHotelCityCityCriterion column for table AdGroupCriterion
AdGroupCriterionListingGroupCaseValueHotelClassValue	Long	AdGroupCriterionListingGroupCaseValueHotelClassValue column for table AdGroupCriterion
AdGroupCriterionListingGroupCaseValueHotelCountryRegionCountryRegionCriterion	String	AdGroupCriterionListingGroupCaseValueHotelCountryRegionCountryRegionCriterion column for table AdGroupCriterion
AdGroupCriterionListingGroupCaseValueHotelIdValue	String	AdGroupCriterionListingGroupCaseValueHotelIdValue column for table AdGroupCriterion
AdGroupCriterionListingGroupCaseValueHotelStateStateCriterion	String	AdGroupCriterionListingGroupCaseValueHotelStateStateCriterion column for table AdGroupCriterion
AdGroupCriterionListingGroupCaseValueProductBrandValue	String	AdGroupCriterionListingGroupCaseValueProductBrandValue column for table AdGroupCriterion
AdGroupCriterionListingGroupCaseValueProductCustomAttributeIndex	String	AdGroupCriterionListingGroupCaseValueProductCustomAttributeIndex column for table AdGroupCriterion
AdGroupCriterionListingGroupCaseValueProductCustomAttributeValue	String	AdGroupCriterionListingGroupCaseValueProductCustomAttributeValue column for table AdGroupCriterion
AdGroupCriterionListingGroupCaseValueProductBiddingCategoryCountryCode	String	AdGroupCriterionListingGroupCaseValueProductBiddingCategoryCountryCode column for table AdGroupCriterion
AdGroupCriterionListingGroupCaseValueProductBiddingCategoryId	Long	AdGroupCriterionListingGroupCaseValueProductBiddingCategoryId column for table AdGroupCriterion
AdGroupCriterionListingGroupCaseValueProductBiddingCategoryLevel	String	AdGroupCriterionListingGroupCaseValueProductBiddingCategoryLevel column for table AdGroupCriterion
AdGroupCriterionListingGroupCaseValueProductChannelChannel	String	AdGroupCriterionListingGroupCaseValueProductChannelChannel column for table AdGroupCriterion
AdGroupCriterionListingGroupCaseValueProductChannelExclusivityChannelExclusivity	String	AdGroupCriterionListingGroupCaseValueProductChannelExclusivityChannelExclusivity column for table AdGroupCriterion
AdGroupCriterionListingGroupCaseValueProductConditionCondition	String	AdGroupCriterionListingGroupCaseValueProductConditionCondition column for table AdGroupCriterion
AdGroupCriterionListingGroupCaseValueProductItemIdValue	String	AdGroupCriterionListingGroupCaseValueProductItemIdValue column for table AdGroupCriterion
AdGroupCriterionListingGroupCaseValueProductTypeLevel	String	AdGroupCriterionListingGroupCaseValueProductTypeLevel column for table AdGroupCriterion
AdGroupCriterionListingGroupCaseValueProductTypeValue	String	AdGroupCriterionListingGroupCaseValueProductTypeValue column for table AdGroupCriterion
AdGroupCriterionListingGroupParentAdGroupCriterion	String	AdGroupCriterionListingGroupParentAdGroupCriterion column for table AdGroupCriterion
AdGroupCriterionListingGroupType	String	AdGroupCriterionListingGroupType column for table AdGroupCriterion
AdGroupCriterionMobileAppCategoryMobileAppCategoryConstant	String	AdGroupCriterionMobileAppCategoryMobileAppCategoryConstant column for table AdGroupCriterion
AdGroupCriterionMobileApplicationAppId	String	AdGroupCriterionMobileApplicationAppId column for table AdGroupCriterion
AdGroupCriterionMobileApplicationName	String	AdGroupCriterionMobileApplicationName column for table AdGroupCriterion
AdGroupCriterionNegative	Bool	AdGroupCriterionNegative column for table AdGroupCriterion
AdGroupCriterionParentalStatusType	String	AdGroupCriterionParentalStatusType column for table AdGroupCriterion
AdGroupCriterionPercentCpcBidMicros	Long	AdGroupCriterionPercentCpcBidMicros column for table AdGroupCriterion
AdGroupCriterionPlacementUrl	String	AdGroupCriterionPlacementUrl column for table AdGroupCriterion
AdGroupCriterionPositionEstimatesEstimatedAddClicksAtFirstPositionCpc	Long	AdGroupCriterionPositionEstimatesEstimatedAddClicksAtFirstPositionCpc column for table AdGroupCriterion
AdGroupCriterionPositionEstimatesEstimatedAddCostAtFirstPositionCpc	Long	AdGroupCriterionPositionEstimatesEstimatedAddCostAtFirstPositionCpc column for table AdGroupCriterion
AdGroupCriterionPositionEstimatesFirstPageCpcMicros	Long	AdGroupCriterionPositionEstimatesFirstPageCpcMicros column for table AdGroupCriterion
AdGroupCriterionPositionEstimatesFirstPositionCpcMicros	Long	AdGroupCriterionPositionEstimatesFirstPositionCpcMicros column for table AdGroupCriterion
AdGroupCriterionPositionEstimatesTopOfPageCpcMicros	Long	AdGroupCriterionPositionEstimatesTopOfPageCpcMicros column for table AdGroupCriterion
AdGroupCriterionQualityInfoCreativeQualityScore	String	AdGroupCriterionQualityInfoCreativeQualityScore column for table AdGroupCriterion
AdGroupCriterionQualityInfoPostClickQualityScore	String	AdGroupCriterionQualityInfoPostClickQualityScore column for table AdGroupCriterion
AdGroupCriterionQualityInfoQualityScore	Int	AdGroupCriterionQualityInfoQualityScore column for table AdGroupCriterion
AdGroupCriterionQualityInfoSearchPredictedCtr	String	AdGroupCriterionQualityInfoSearchPredictedCtr column for table AdGroupCriterion
AdGroupCriterionResourceName	String	AdGroupCriterionResourceName column for table AdGroupCriterion
AdGroupCriterionStatus	String	AdGroupCriterionStatus column for table AdGroupCriterion
AdGroupCriterionSystemServingStatus	String	AdGroupCriterionSystemServingStatus column for table AdGroupCriterion
AdGroupCriterionTopicPath	String	AdGroupCriterionTopicPath column for table AdGroupCriterion
AdGroupCriterionTopicTopicConstant	String	AdGroupCriterionTopicTopicConstant column for table AdGroupCriterion
AdGroupCriterionTrackingUrlTemplate	String	AdGroupCriterionTrackingUrlTemplate column for table AdGroupCriterion
AdGroupCriterionType	String	AdGroupCriterionType column for table AdGroupCriterion
AdGroupCriterionUrlCustomParameters	String	AdGroupCriterionUrlCustomParameters column for table AdGroupCriterion
AdGroupCriterionUserInterestUserInterestCategory	String	AdGroupCriterionUserInterestUserInterestCategory column for table AdGroupCriterion
AdGroupCriterionUserListUserList	String	AdGroupCriterionUserListUserList column for table AdGroupCriterion
AdGroupCriterionWebpageConditions	String	AdGroupCriterionWebpageConditions column for table AdGroupCriterion
AdGroupCriterionWebpageCriterionName	String	AdGroupCriterionWebpageCriterionName column for table AdGroupCriterion
AdGroupCriterionYoutubeChannelChannelId	String	AdGroupCriterionYoutubeChannelChannelId column for table AdGroupCriterion
AdGroupCriterionYoutubeVideoVideoId	String	AdGroupCriterionYoutubeVideoVideoId column for table AdGroupCriterion
CustomerId	Long	CustomerId column for table AdGroupCriterion
AdGroupCriterionDisapprovalReasons	String	The reasons for disapproving a criterion.
AdGroupCriterionCustomAudience	String	AdGroupCriterionCustomAudience column for table AdGroupCriterion

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

Name	Type	Description
ManagerId	Long	Id of the manager account on behalf of which you are requesting customer data.