GeoPerformance

The Geo Performance report includes all statistics aggregated at the country/territory level, one row per country/territory.

Columns

Name Type Behavior DisplayName Description
AccountCurrencyCode String Attribute Currency Currency for the GeoPerformance report.
AccountDescriptiveName String Attribute Account Account for the GeoPerformance report.
AccountTimeZone String Attribute Time Zone Time Zone for the GeoPerformance report.
CampaignId Long Attribute Campaign ID Campaign ID for the GeoPerformance report.
CampaignName String Attribute Campaign Campaign for the GeoPerformance report.
CampaignStatus String Attribute Campaign State Campaign State for the GeoPerformance report.

The allowed values are UNKNOWN, ENABLED, PAUSED, REMOVED.

CityCriteriaId Integer Attribute City City for the GeoPerformance report.
CountryCriteriaId Integer Attribute Country Per Territory Country Per Territory for the GeoPerformance report.
CustomerDescriptiveName String Attribute Client Name Client Name for the GeoPerformance report.
ExternalCustomerId Long Attribute Customer ID Customer ID for the GeoPerformance report.
IsTargetingLocation String Attribute Is Targetable Is Targetable for the GeoPerformance report.

The allowed values are TRUE, FALSE.

MetroCriteriaId Integer Attribute Metro Area Metro Area for the GeoPerformance report.
MostSpecificCriteriaId Long Attribute Most Specific Location Most Specific Location for the GeoPerformance report.
RegionCriteriaId Integer Attribute Region Region for the GeoPerformance report.
AdFormat String Segment Ad Type Ad Type for the GeoPerformance report.

The allowed values are UNKNOWN, TEXT, IMAGE, DYNAMIC_IMAGE, FLASH, VIDEO, HTML, AUDIO, COMPOSITE, PRINT.

AdGroupId Long Segment Ad Group ID Ad Group ID for the GeoPerformance report.
AdGroupName String Segment Ad Group Ad Group for the GeoPerformance report.
AdGroupStatus String Segment Ad Group State Ad Group State for the GeoPerformance report.

The allowed values are UNKNOWN, ENABLED, PAUSED, REMOVED.

AdNetworkType1 String Segment Network Network for the GeoPerformance report.

The allowed values are UNKNOWN, SEARCH, CONTENT, YOUTUBE_SEARCH, YOUTUBE_WATCH, MIXED.

AdNetworkType2 String Segment Network (with Search Partners) Network (with Search Partners) for the GeoPerformance report.

The allowed values are UNKNOWN, SEARCH, SEARCH_PARTNERS, CONTENT, YOUTUBE_SEARCH, YOUTUBE_WATCH, MIXED.

ConversionCategoryName String Segment Conversion Category Conversion Category for the GeoPerformance report.
ConversionTrackerId Long Segment Conversion Tracker Id Conversion Tracker Id for the GeoPerformance report.
ConversionTypeName String Segment Conversion Name Conversion Name for the GeoPerformance report.
Date Date Segment Day Day for the GeoPerformance report.
DayOfWeek String Segment Day Of Week Day Of Week for the GeoPerformance report.

The allowed values are MONDAY, TUESDAY, WEDNESDAY, THURSDAY, FRIDAY, SATURDAY, SUNDAY.

Device String Segment Device Device for the GeoPerformance report.

The allowed values are UNKNOWN, DESKTOP, HIGH_END_MOBILE, TABLET.

ExternalConversionSource String Segment Conversion Source Conversion Source for the GeoPerformance report.

The allowed values are UNKNOWN, WEBPAGE, ANALYTICS, UPLOAD, AD_CALL_METRICS, OFFERS, ENGAGEMENT, WEBSITE_CALL_METRICS, STORE_VISITS, ANDROID_IN_APP, ANDROID_DOWNLOAD, IOS_IN_APP, IOS_FIRST_OPEN, APP_UNSPECIFIED, ANDROID_FIRST_OPEN, UPLOAD_CALLS, FIREBASE, CLICK_TO_CALL, SALESFORCE, STORE_SALES_CRM, STORE_SALES_PAYMENT_NETWORK, GOOGLE_PLAY, THIRD_PARTY_APP_ANALYTICS, GOOGLE_ATTRIBUTION, STORE_SALES_DIRECT.

LocationType String Segment Location Type Location Type for the GeoPerformance report.

The allowed values are AREA_OF_INTEREST, LOCATION_OF_PRESENCE, UNKNOWN.

Month String Segment Month Month for the GeoPerformance report.
MonthOfYear String Segment Month Of Year Month Of Year for the GeoPerformance report.

The allowed values are JANUARY, FEBRUARY, MARCH, APRIL, MAY, JUNE, JULY, AUGUST, SEPTEMBER, OCTOBER, NOVEMBER, DECEMBER.

Quarter String Segment Quarter Quarter for the GeoPerformance report.
Week String Segment Week Week for the GeoPerformance report.
Year Integer Segment Year Year for the GeoPerformance report.
AllConversionRate Double Metric All Conv Rate All Conv Rate for the GeoPerformance report.
AllConversions Double Metric All Conv All Conv for the GeoPerformance report.
AllConversionValue Double Metric All Conv Value All Conv Value for the GeoPerformance report.
AverageCost Decimal Metric Avg Cost Avg Cost for the GeoPerformance report.
AverageCpc Decimal Metric Avg CPC Avg CPC for the GeoPerformance report.
AverageCpm Decimal Metric Avg CPM Avg CPM for the GeoPerformance report.
AverageCpv Double Metric Avg CPV Avg CPV for the GeoPerformance report.
AveragePosition Double Metric Avg Position Avg Position for the GeoPerformance report.
Clicks Long Metric Clicks Clicks for the GeoPerformance report.
ConversionRate Double Metric Conv Rate Conv Rate for the GeoPerformance report.
Conversions Double Metric Conversions Conversions for the GeoPerformance report.
ConversionValue Double Metric Total Conv Value Total Conv Value for the GeoPerformance report.
Cost Decimal Metric Cost Cost for the GeoPerformance report.
CostPerAllConversion Decimal Metric Cost Per All Conv Cost Per All Conv for the GeoPerformance report.
CostPerConversion Decimal Metric Cost Per Conv Cost Per Conv for the GeoPerformance report.
CrossDeviceConversions Double Metric Cross-device Conv Cross-device Conv for the GeoPerformance report.
Ctr Double Metric CTR CTR for the GeoPerformance report.
Impressions Long Metric Impressions Impressions for the GeoPerformance report.
InteractionRate Double Metric Interaction Rate Interaction Rate for the GeoPerformance report.
Interactions Long Metric Interactions Interactions for the GeoPerformance report.
InteractionTypes String Metric Interaction Types Interaction Types for the GeoPerformance report.
ValuePerAllConversion Double Metric Value Per All Conv Value Per All Conv for the GeoPerformance report.
ValuePerConversion Double Metric Value Per Conv Value Per Conv for the GeoPerformance report.
VideoViewRate Double Metric View Rate View Rate for the GeoPerformance report.
VideoViews Long Metric Views Views for the GeoPerformance report.
ViewThroughConversions Long Metric View-through Conv View-through Conv for the GeoPerformance report.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

Name Type Description
StartDate String Start date for fetching AdWords data. Both StartDate and EndDate must be set to specify a custom date range. The default range in the last seven days.
EndDate String End date for fetching AdWords data. Both StartDate and EndDate must be set to specify a custom date range. The default range in the last seven days.