ProductPartition

The Product Partition report provides shopping campaign statistics aggregated at the product partition (Id field) level.

Columns

Name Type Behavior DisplayName Description
AccountDescriptiveName String Attribute Account Account for the ProductPartition report.
AdGroupId Long Attribute Ad Group ID Ad Group ID for the ProductPartition report.
AdGroupName String Attribute Ad Group Ad Group for the ProductPartition report.
AdGroupStatus String Attribute Ad Group State Ad Group State for the ProductPartition report.

The allowed values are UNKNOWN, ENABLED, PAUSED, REMOVED.

BiddingStrategyType String Attribute Bid Strategy Type Bid Strategy Type for the ProductPartition report.

The allowed values are MANUAL_CPC, MANUAL_CPV, MANUAL_CPM, PAGE_ONE_PROMOTED, TARGET_SPEND, TARGET_CPA, TARGET_ROAS, MAXIMIZE_CONVERSIONS, MAXIMIZE_CONVERSION_VALUE, TARGET_OUTRANK_SHARE, NONE, UNKNOWN.

CampaignId Long Attribute Campaign ID Campaign ID for the ProductPartition report.
CampaignName String Attribute Campaign Campaign for the ProductPartition report.
CampaignStatus String Attribute Campaign State Campaign State for the ProductPartition report.

The allowed values are UNKNOWN, ENABLED, PAUSED, REMOVED.

CpcBid Decimal Attribute Max CPC Max CPC for the ProductPartition report.
CriteriaDestinationUrl String Attribute Keyword Per Placement Destination URL Keyword Per Placement Destination URL for the ProductPartition report.
ExternalCustomerId Long Attribute Customer ID Customer ID for the ProductPartition report.
FinalUrlSuffix String Attribute Final URL Suffix Final URL Suffix for the ProductPartition report.
Id Long Attribute Criterion ID Criterion ID for the ProductPartition report.
IsNegative String Attribute Is Negative Is Negative for the ProductPartition report.

The allowed values are TRUE, FALSE.

ParentCriterionId Long Attribute Parent Criterion ID Parent Criterion ID for the ProductPartition report.
ProductGroup String Attribute Product Group Product Group for the ProductPartition report.
TrackingUrlTemplate String Attribute Tracking Template Tracking Template for the ProductPartition report.
UrlCustomParameters String Attribute Custom Parameter Custom Parameter for the ProductPartition report.
AdNetworkType1 String Segment Network Network for the ProductPartition report.

The allowed values are UNKNOWN, SEARCH, CONTENT, YOUTUBE_SEARCH, YOUTUBE_WATCH, MIXED.

AdNetworkType2 String Segment Network (with Search Partners) Network (with Search Partners) for the ProductPartition report.

The allowed values are UNKNOWN, SEARCH, SEARCH_PARTNERS, CONTENT, YOUTUBE_SEARCH, YOUTUBE_WATCH, MIXED.

ClickType String Segment Click Type Click Type for the ProductPartition report.

The allowed values are URL_CLICKS, CALLS, OTHER, PRODUCT_EXTENSION_CLICKS, SITELINKS, PRODUCT_LISTING_AD_CLICKS, GET_DIRECTIONS, OFFER_PRINTS, BREADCRUMBS, CALL_TRACKING, MOBILE_CALL_TRACKING, LOCATION_EXPANSION, STORE_LOCATOR, PRODUCT_LISTING_AD_LOCAL, APP_DEEPLINK, PRODUCT_LISTING_AD_MULTICHANNEL_LOCAL, PRODUCT_LISTING_AD_MULTICHANNEL_ONLINE, PRODUCT_LISTING_ADS_COUPON, PRODUCT_LISTING_AD_TRANSACTABLE, PRODUCT_AD_APP_DEEPLINK, SHOWCASE_AD_CATEGORY_LINK, SHOWCASE_AD_LOCAL_STOREFRONT_LINK, SHOWCASE_AD_ONLINE_PRODUCT_LINK, SHOWCASE_AD_LOCAL_PRODUCT_LINK, PRICE_EXTENSION, VIDEO_WEBSITE_CLICKS, VIDEO_CALL_TO_ACTION_CLICKS, VIDEO_APP_STORE_CLICKS, VIDEO_CARD_ACTION_HEADLINE_CLICKS, VIDEO_END_CAP_CLICKS, CLICK_ON_ENGAGEMENT_AD, LOCATION_FORMAT_MAP, LOCATION_FORMAT_LANDING_PAGE, LOCATION_FORMAT_STORE_INFO, LOCATION_FORMAT_DIRECTIONS, LOCATION_FORMAT_CALL, LOCATION_FORMAT_TEXT, LOCATION_FORMAT_IMAGE, BROADBAND_PLAN, WIRELESS_PLAN, VISUAL_SITELINKS, PROMOTION_EXTENSION, SWIPEABLE_GALLERY_AD_HEADLINE, SWIPEABLE_GALLERY_AD_SWIPES, SWIPEABLE_GALLERY_AD_SEE_MORE, SWIPEABLE_GALLERY_AD_SITELINK_ONE, SWIPEABLE_GALLERY_AD_SITELINK_TWO, SWIPEABLE_GALLERY_AD_SITELINK_THREE, SWIPEABLE_GALLERY_AD_SITELINK_FOUR, SWIPEABLE_GALLERY_AD_SITELINK_FIVE, UNKNOWN.

ConversionCategoryName String Segment Conversion Category Conversion Category for the ProductPartition report.
ConversionTrackerId Long Segment Conversion Tracker Id Conversion Tracker Id for the ProductPartition report.
ConversionTypeName String Segment Conversion Name Conversion Name for the ProductPartition report.
Date Date Segment Day Day for the ProductPartition report.
DayOfWeek String Segment Day Of Week Day Of Week for the ProductPartition report.

The allowed values are MONDAY, TUESDAY, WEDNESDAY, THURSDAY, FRIDAY, SATURDAY, SUNDAY.

Device String Segment Device Device for the ProductPartition report.

The allowed values are UNKNOWN, DESKTOP, HIGH_END_MOBILE, TABLET.

ExternalConversionSource String Segment Conversion Source Conversion Source for the ProductPartition report.

The allowed values are UNKNOWN, WEBPAGE, ANALYTICS, UPLOAD, AD_CALL_METRICS, OFFERS, ENGAGEMENT, WEBSITE_CALL_METRICS, STORE_VISITS, ANDROID_IN_APP, ANDROID_DOWNLOAD, IOS_IN_APP, IOS_FIRST_OPEN, APP_UNSPECIFIED, ANDROID_FIRST_OPEN, UPLOAD_CALLS, FIREBASE, CLICK_TO_CALL, SALESFORCE, STORE_SALES_CRM, STORE_SALES_PAYMENT_NETWORK, GOOGLE_PLAY, THIRD_PARTY_APP_ANALYTICS, GOOGLE_ATTRIBUTION, STORE_SALES_DIRECT.

Month String Segment Month Month for the ProductPartition report.
MonthOfYear String Segment Month Of Year Month Of Year for the ProductPartition report.

The allowed values are JANUARY, FEBRUARY, MARCH, APRIL, MAY, JUNE, JULY, AUGUST, SEPTEMBER, OCTOBER, NOVEMBER, DECEMBER.

PartitionType String Segment Partition Type Partition Type for the ProductPartition report.

The allowed values are UNKNOWN, SUBDIVISION, UNIT.

Quarter String Segment Quarter Quarter for the ProductPartition report.
Week String Segment Week Week for the ProductPartition report.
Year Integer Segment Year Year for the ProductPartition report.
AllConversionRate Double Metric All Conv Rate All Conv Rate for the ProductPartition report.
AllConversions Double Metric All Conv All Conv for the ProductPartition report.
AllConversionValue Double Metric All Conv Value All Conv Value for the ProductPartition report.
AverageCpc Decimal Metric Avg CPC Avg CPC for the ProductPartition report.
AverageCpm Decimal Metric Avg CPM Avg CPM for the ProductPartition report.
BenchmarkAverageMaxCpc Decimal Metric Benchmark Max CPC Benchmark Max CPC for the ProductPartition report.
BenchmarkCtr Double Metric Benchmark CTR Benchmark CTR for the ProductPartition report.
Clicks Long Metric Clicks Clicks for the ProductPartition report.
ConversionRate Double Metric Conv Rate Conv Rate for the ProductPartition report.
Conversions Double Metric Conversions Conversions for the ProductPartition report.
ConversionValue Double Metric Total Conv Value Total Conv Value for the ProductPartition report.
Cost Decimal Metric Cost Cost for the ProductPartition report.
CostPerAllConversion Decimal Metric Cost Per All Conv Cost Per All Conv for the ProductPartition report.
CostPerConversion Decimal Metric Cost Per Conv Cost Per Conv for the ProductPartition report.
CrossDeviceConversions Double Metric Cross-device Conv Cross-device Conv for the ProductPartition report.
Ctr Double Metric CTR CTR for the ProductPartition report.
Impressions Long Metric Impressions Impressions for the ProductPartition report.
SearchAbsoluteTopImpressionShare Double Metric Search Abs Top IS Search Abs Top IS for the ProductPartition report.
SearchClickShare Double Metric Click Share Click Share for the ProductPartition report.
SearchImpressionShare Double Metric Search Impr Share Search Impr Share for the ProductPartition report.
ValuePerAllConversion Double Metric Value Per All Conv Value Per All Conv for the ProductPartition report.
ValuePerConversion Double Metric Value Per Conv Value Per Conv for the ProductPartition report.
ViewThroughConversions Long Metric View-through Conv View-through Conv for the ProductPartition report.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

Name Type Description
StartDate String Start date for fetching AdWords data. Both StartDate and EndDate must be set to specify a custom date range. The default range in the last seven days.
EndDate String End date for fetching AdWords data. Both StartDate and EndDate must be set to specify a custom date range. The default range in the last seven days.