AdSense

Retrieves AdSense data.

Table Specific Information

Select

Google Analytics only allows up to 10 Metrics and 7 Dimensions in a single query. Therefore, when issuing a query that selects all columns, only the default Metric columns will be selected for tables with more than 10 Metrics. The default Dimensions will be used unless you explicitly select other dimension columns. The following query uses Date instead of the default Campaign dimension:

SELECT Date, Sessions, Users, OrganicSearches, GoalValueAll, TransactionRevenue, AdsenseRevenue, AdsenseAdsClicks, AdsensePageImpressions FROM AdSense
Filters can also be used in the WHERE clause. Dimension fields support the =, !=, LIKE, and NOT LIKE operators. Metric fields support =, !=, >, >=, <, and <= operators. This query will return the Campaign name and revenue for Campaigns with revenue of more than 100:
SELECT Campaign, AdsenseRevenue FROM AdSense WHERE AdsenseRevenue > 100
All reports in Google Analytics must cover a specific date range. The default behavior is to pull the last month of data if the StartDate and EndDate inputs are left unset. To override this behavior, the values can be set directly in the query. For example:
SELECT * FROM AdSense WHERE StartDate='90daysAgo' AND EndDate='Today'
The default dimension for the table will be used unless another dimension is specified in the select columns, the DefaultFilter, or the Dimensions column in the WHERE clause. See the note on Establishing a Connection for a limitation with some tools. The following queries return the same results:
SELECT * FROM AdSense
SELECT Campaign, Sessions, Users, OrganicSearches, GoalValueAll, TransactionRevenue, AdsenseRevenue, AdsenseAdsClicks, AdsensePageImpressions FROM AdSense

Columns

Name TypeDimensionDefaultMetricDefaultDimensionDescription
Date DateTrue The date of the session formatted as YYYYMMDD.
Year IntegerTrue The year of the session. A four-digit year from 2005 to the current year.
Month IntegerTrue The month of the session. An integer from 01 to 12.
Week IntegerTrue The week of the session. A number from 01 to 53. Each week starts on Sunday.
Day IntegerTrue The day of the month. A number from 01 to 31.
Hour IntegerTrue An hour of the day ranging from 00-23 in the timezone configured for the account. This value is also corrected for daylight savings time.
Campaign StringTrue True When using manual campaign tracking, this value is the value of the utm_campaign campaign tracking parameter. When using AdWords autotagging, this value is the name(s) of the online ad campaign that you use for your property. Otherwise, this value is the following: not set.
Sessions IntegerFalse True Counts the total number of sessions.
Users IntegerFalse True Total number of users to your property for the requested time period.
OrganicSearches IntegerFalse True The number of organic searches that happened within a session. This metric is search-engine agnostic.
GoalValueAll DoubleFalse True The total numeric value for all goals defined for your profile.
TransactionRevenue DecimalFalse True The total sale revenue provided in the transaction, excluding shipping and tax.
AdsenseRevenue DecimalFalse True The total revenue from AdSense ads.
AdsenseAdsClicks IntegerFalse True The number of times AdSense ads on your site were clicked.
AdsensePageImpressions IntegerFalse True The number of page views during which an AdSense ad was displayed. A page impression can have multiple ad units.
StartDate StringStart date for fetching Analytics data. Either a date string or a relative date (e.g., today, yesterday, or #daysAgo).
EndDate StringEnd date for fetching Analytics data. Either a date string or a relative date (e.g., today, yesterday, or #daysAgo).
Dimensions StringA comma-separated list of dimensions to retrieve in addition to the columns defined in the schema. Set to empty string to retrieve no dimensions.
Metrics StringA comma-separated list of metrics to retrieve in addition to the columns defined in the schema.
CohortTypes StringAvailable only when using the V4 API. A comma-separated list of cohort types. The default value is FIRST_VISIT_DATE
CohortStartDates DateAvailable only when using the V4 API. A comma-separated list of cohort start dates.
CohortEndDates DateAvailable only when using the V4 API. A comma-separated list of cohort end dates.
SamplesReadCounts StringComma separated list of samples read counts when the response data is sampled.
SamplingSpaceSizes StringComma separated list of samples space sizes counts when the response data is sampled.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

Name Type Description
Segments StringSegments the data returned for your request. Either a SegmentId or a custom segment.
Profile StringThe Profile ID or website URL to retrieve data from.