Touchpoints

Data scientists and engineers can use touchpoints to create user-friendly applications that harness Team Studio analytic workflows without any programming. Front-line business users can then use these interactive self-service tools to get the answers they need, when they need them.

With a touchpoint, you can turn a predictive model or data workflow...



...into an easy-to-use form for the business user.



Touchpoints help people across the enterprise organization make better data-driven decisions.

  • Business users can find new sales leads, users at risk of leaving, or most popular markets using a touchpoint that runs trained models against new and custom datasets. A data analyst can use touchpoints to harness the power of Team Studio workflows in a modular, interactive format.
  • An analytics developer or data scientist can use touchpoints to test out their models and tweak parameters easily.

To learn how to make your first touchpoint, see Creating a Touchpoint.

Related reference