Location Filters

You can use geolocations to define customer profiles based on proximity to store locations and can issue offers through communication channels that are relevant to the customer profiles. With the implementation of a mobile loyalty application on a GPS-enabled smartphone, program members can receive location-based messages and calls-to-action when they enable location services and opt-in to mobile messaging. For more details, refer to Geolocations Overview.

Note:
  • Beta capabilities enable the configuration of mobile geolocations that can be included in shopper profiles targeting filters. Beta capabilities do not currently support delivery of geolocation targeted offers or messages to a customer’s mobile device.
  • Important: Because geolocation features are not complete (beta), if mobile geolocation targeting filters are included in a shopper profile, no shoppers qualify for offers or messages that use the shopper profile.