About List Imports

To work with a list of customers generated by a source outside CRMS, you must import the list into CRMS. Importing a target list (that is, uploading a customer list file from your desktop) is one method of creating a CRMS Target List. Importing a list file (typically a list that was created outside CRMS) makes that list available for use within CRMS.

Note: Import lists must be ASCII text files. Other formats may cause imports to fail.

How CRMS Processes an Imported List

When you import a new target list, CRMS performs standard tests to ensure the quality of the data and that it meets the rules established in your settings. During an import, CRMS also checks for matches between imported email addresses and existing email addresses within your current Reward customer database. If a match is found, the complete existing record is used, which might make additional customer data available. Existing data is not changed.

Note: During import, all email addresses are checked for validity. If the number of badly formed addresses exceeds the allowed threshold, your import fails.