Reward Export File Use Cases

Use Case 1: The client uses a reward catalog.

Customers can redeem their points for a variety of products offered in a rewards catalog. A Customer logs into his or her account and selects a reward. Customer information and reward information is automatically included in the next scheduled reward export. The client or its designated partner can then fulfill the reward.

Use Case 2: The client uses autoconversion.

The client has implemented a program that awards a $10 gift card for every 200 points accrued. The reward file lists all shoppers who had at least 200 points and have been awarded one or more $10 gift cards since the last reward export file was generated. The weekly reward file is made available to the client or third party for fulfillment.

Use Case 3: The client implements offers that award bonus rewards or a sweepstake entry.

The client has implemented an offer that rewards customers with a sweepstake entry (that is, “Complete a survey, and get a chance to win a 1,000 dollar shopping spree”). Every week, the reward file will include the customers who have entered the sweepstake. This information will be used for fulfillment by the client or third party.

Use Case 4: The client implements a tier that automatically qualifies customers in the tier for a bonus offer: a 10% discount.

A client wants to create a tier whose benefit is a permanent 10% off. This can be implemented by creating the tier's dominant offer as a bonus offer whose description is 10% off. When the customer joins the tier, they qualify for the offer. The reward information will be included in the next Reward file for fulfillment by the client or third party.