Entities Filter
You can target customers who match your custom entities by selecting an entity and then choosing from its set of entity attributes and setting their values. Custom entities and their associated attributes are initially created during your data integration and implementation phase.
You can target based on as many of your custom entities as you like, but you can only target each custom entity once within a given profile. When you select a custom entity, you must also pick one or more of the entity attributes for that custom entity and configure their values. Each entity attribute can only be chosen once.
The relationship between each custom entity and between each entity attribute is an AND, which means that customers must match all criteria for the custom entities and their attributes to be selected.
Choose the custom entity you would like to target from the Entities menu. Note that because you can target each custom entity only once within any given profile, after you add a custom entity to target to, it is grayed out and becomes non selectable in the Entities menu for that particular profile.