Link Analysis

Statistica Sequence, Association, & Link Analysis (SAL) comprises techniques to detect relationships between specific values of items in large data sets.

Items can be goods purchased in a supermarket or on Web sites visited over a period of time. They enable analysts and researchers to uncover hidden patterns in large data sets, such as "customers who order product A often also order product B or C" or "employees who said positive things about initiative X also frequently complain about issue Y, but are happy with issue Z."