Dimension: Offer Redemptions

You can use the Offer Redemptions dimension to target shoppers who are eligible for and have redeemed, or have not redeemed, an offer in a selected time frame.

Note: The customer profile targeting dimension for offer redemption considers only customers who are eligible for the offers, not all customers.

Using this profile dimension, you can provide additional incentive for customers to make a repeat purchase within a certain time frame. For example, you could create a "special bonus" offer with double or triple points to incent customers to make a second purchase within a determined time period after redeeming a reward.

Target customers based on the following types of Offer Redemptions conditions:

Redeemed
A defined number of times the customer redeemed an offer within a selected time frame.
Did Not Redeem
A defined time frame during which the customer was eligible for, but did not qualify for or redeem an offer.