Including and Excluding Customer Profile

If you are not familiar with the purpose and definition of a specific profile, use the Target > Customer Profiles page to check the logical filters applied by the profile and other profile characteristics.
The default target for an offer is all registered customers.
If customers must qualify for an offer by performing an activity, the offer's target must include all registered customers (the default).
Excluded profiles take precedence over targeted profiles, regardless of the order in which they were created or added.
You can view, create, and edit profiles by using the features available in the Target > Customer Profiles page.
To make all registered customers targets for an offer, use the default selections:
- Respond to the question, Whom do you want to target this offer to? by selecting All registered customers.
- Respond to the question, by selecting No.