Rich Content
You can use the Rich Content page to see and edit the HTML code for the selected email template. You can also generate and add several different types of client and customer-specific elements to the email template.
In the Rich Content page, you can specify the dynamic fields and elements you want to add to an email, and then generate the personalization tag for these. You can then insert the personalization tag for each dynamic field into your email in the appropriate locations. Your email uses these dynamic fields to extract data from the extensive database of information maintained for your company by TIBCO Reward. The appropriate data is extracted and inserted into the email message for each customer, where it displays information selected for that customer.
For example, you can insert such elements as a field displaying the customer's first name, point balance, last award or award date; or elements of one of the offers that you selected in the Offers page of the Email Communications wizard, including an image; or a URL that links this customer to a questionnaire or to a refer-a-friend site (assuming you have set up the options to support these elements).
If you want to customize an email communication, the Rich Content page provides the basic code display and text editing environment that you need.